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Program Logos for Rice Recreation Center

New branding was implemented for each program area at Rice University's Recreation Center. The goal was to create logos that were similar in order to create cohesion, but unique enough to symbolize each program. The use of a shield speaks to Rice University's logo, as well as the logos of each residential college.

 All six program logos. The typeface, Trajan, was chosen in order to be consistent with Rice brand standards, as well as the colors navy and gray. 

All six program logos. The typeface, Trajan, was chosen in order to be consistent with Rice brand standards, as well as the colors navy and gray. 

 Aquatics program logo on a Learn to Swim poster.

Aquatics program logo on a Learn to Swim poster.

 Club sports program logo on a promotional postcard.

Club sports program logo on a promotional postcard.

 Dance program logo on the Recreation Center's website.

Dance program logo on the Recreation Center's website.

 ROPE (Rice Outdoor Programs and Education) logo on a flag, which was displayed in their equipment rental center.

ROPE (Rice Outdoor Programs and Education) logo on a flag, which was displayed in their equipment rental center.

 Intramural Sports program logo imprinted on shorts provided to student staff.

Intramural Sports program logo imprinted on shorts provided to student staff.

 Fitness program logo imprinted on the back of a staff t-shirt.

Fitness program logo imprinted on the back of a staff t-shirt.